Work Experience

Quigley-Simpson // Associate Creative Director

Led creative direction on digital projects for Chase for Business, the small business division of Chase Bank
Developed strategy and content for full-funnel customer journeys, including search-optimized (SEO) landing pages and targeted email campaigns
Led concepting and creative development for a Chase business coaching programs for small business owners

Helped lead the Honda automobiles website to #1 in customer satisfaction among mass market OEMs in the American Customer Satisfaction Index
Helped bring new and redesigned vehicles to market by crafting overarching themes and tone of voice that inform digital, social and national advertising platforms
Worked closely with UX and code teams to create user-friendly shopping tools
Overhauled internal copy processes for efficiency and consistency, using automation to liberate creatives from rote tasks and free them up for more creative work

Oversaw creative efforts to revamp Mazda USA’s paid and organic social media, developing brand guidelines and best practices for the agency
Developed concepts and copy for integrated, web, digital, and social media campaigns
Assisted creative directors in reviewing copy and art for brand consistency
Worked closely with media, strategy, account, and PR to build effective content plans for targeted digital/social ads and paid content

Conceived, pitched, and developed a first-of-its-kind mind-controlled thrill ride for Acura’s experiential activations, premiering at the Acura Festival Village at the Sundance Film Festival
Led copy and concept development for Acura social media, including paid and organic
Managed editorial process, including content calendars, image selects, and video production, and supervised the work of junior art directors and writers
Developed creative POVs and concepts to leverage emerging platforms and technologies like 360 video, Facebook Canvas, Stories, AR, VR, and bots

Managed content development and editorial process for Partners in Health, a monthly newsletter with nearly 5 million subscribers
Won the 2015 MSSA Innovates award for creating KP4Word, an automated editing assistant for brand style, legal, and other copy guidelines
Developed content strategy for the KP.org website, wrote ads for award-winning hospitals, and redesigned member guidebooks for ease of use

Served as principal creative for key account Shellback Rum (E&J Gallo Brands)
Directed creative teams in concept development and content production
Led branded content and native advertising for Shellback’s partnership with The Dan Patrick Show
Worked closely with clients to shape brand voice around audience and channel strategy

Oversaw editorial and copy for all client projects, as well as internal projects and across JESS3 social media channels
Recruited, oversaw, and managed all copywriters, including staff and freelance
Developed web and social media content strategy for clients and business development
Led research, concept development and data analysis for clients and internal projects
Represented JESS3 in select business development efforts and speaking engagements
Worked closely with PR team to develop engagement and outreach strategy
Collected and analyzed traffic data from Google Analytics

Collaborated with founder and senior creative director Shepard Fairey on writing projects
Created branding and advertising strategies for prospective clients
Wrote copy, including print, web (SEO) and radio, for clients and in-house projects
Managed the studio’s online presence, including social media and PR
Created press releases and artist bios for the studio’s art gallery, Subliminal Projects

Covert to Overt: The Under/Overground Art of Shepard Fairey (Rizzoli), 2015

The History of American Graffiti (Harper Collins), 2011

Mayday: The Art of Shepard Fairey (Gingko Press), 2010

Art for Obama: Designing Manifest Hope and the Campaign for Change (Abrams Books), 2009

Shepard Fairey: Supply and Demand 20th Anniversary Ed. (Gingko Press), 2009

Street World: Urban Culture and Art from Five Continents (Abrams Books), 2007

Shepard Fairey: Supply and Demand (Gingko Press), 2006

Freight Train Graffiti (Thames & Hudson/Abrams Books), 2005

Jim Houser: Babel (artist monogram) (Gingko Press/R77), 2005

Carlos Batts: American Gothic (artist monogram) (Scapegoat Press), 2005

Mike Giant: Giant (artist monogram) (Gingko Press/R77), 2004

B.A., Psychology, University of Maryland (College Park, MD)